Having a website has been a fundamental part of business for over a decade now. Surprisingly, some organisations are still trying to understand the benefits of selling their products and services to an UNLIMITED supply of clients online. Others are looking at new ways to better their services, increase awareness, drive sales lead generation and … Continue reading
Recently, I heard the phrase ‘content is king’. I’d never come across this before but it couldn’t be closer to the truth. Your website, blog and social media pages all serve one common purpose and this is to share some form of content with your customers/followers. Evidently, they may do this in different ways and … Continue reading
I was one of the fortunate students to make the transition from Manchester Metropolitan University’s Aytoun campus to the new £75million business school. There is something undeniably novel about using new equipment and finding hidden study areas! Nonetheless, material benefit aside, the marketing management course itself has been a fitting experience alongside my year in … Continue reading
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